What is Service Type?
A service type defines a particular activity that an e-commerce business offers to customers. The type of service offered is an essential element in meeting the customer’s needs. The most common type of e-commerce service includes business-to-business (B2B), business-to-consumer (B2C), and business-to-government (B2G).
Importance of Service Type in E-commerce Shipping and Delivery
Offering a particular service type allows e-commerce businesses to offer services to potential clients and customers to garner a profit. A service type helps define the characteristics of what a provider offers to a customer to help them identify their needs.
How Service Type Works and Its Prerequisites
A service type works as a unique identifier for a specific service category a business offers to its customers. Here are some prerequisites you need to consider while selecting your e-commerce service type:
- Clear understanding of the product
- Customer involvement
By having a clear understanding of what customers require, you can opt for the suitable service type for your e-commerce business.
Use Case With Service Type
Although it results in a business transaction, it is not a tangible product and cannot be physically owned. For instance, when a customer avails of a mani-pedi at home from a company that offers personal beauty as a service type, the company sends a nail expert to the address provided by the client. Once the service is received, the client must pay the agreed amount in full.