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eBay vs Facebook Marketplace: Comparing Online Selling Platforms

eBay and Facebook Marketplace stand out as two prominent platforms for Australian e-commerce business owners when it comes to buying and selling. Each offers unique opportunities and challenges, making the choice between them a pivotal decision in e-commerce success for both seasoned and aspiring online sellers.  In this article, we delve into the core features […]

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A Guide to Maximizing Sales on Father’s Day + (Email Templates to Ace Father’s Day Promotions)

A Guide to Maximizing Sales on Father’s Day + (Email Templates to Ace Father’s Day Promotions)

Every year, as Father’s Day approaches, it brings not just an opportunity to celebrate and honour fathers but also a significant commercial potential that Australian businesses can tap into. Father’s Day has evolved from a simple day of appreciation to a thriving retail occasion, making it a crucial time for e-commerce businesses to leverage and

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E-commerce Shipping in Australia: Solving the ‘Tyranny of Distance’

E-commerce Shipping in Australia: Solving the ‘Tyranny of Distance’

In the realm of Australian e-commerce, a formidable challenge looms large – the ‘Tyranny of Distance.’ And to add to that tragedy, almost 81% of Australians are unlikely to buy from a brand following a negative delivery-related experience.  As this vast nation’s geographic expanse presents logistical complexities, the potential of its impact on e-commerce market

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Shopee Seller Center Malaysia: A Step-By-Step Guide

Shopee Seller Center Malaysia: A Step-By-Step Guide

Malaysia stands as a testament to a sweeping digital transformation, where the e-commerce phenomenon has not only taken root but has grown into a thriving ecosystem. A significant force driving this evolution is the emergence of platforms like Shopee, which have harnessed technology to redefine business operations and connect enterprises with an ever-expanding customer base.

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Navigating Shopee 8.8 Sale: Pro Tips for Maximum Impact

Navigating Shopee 8.8 Sale: Pro Tips for Maximum Impact

The Shopee 8.8 Sale, an eagerly anticipated annual event in the e-commerce industry, is a game-changing shopping extravaganza on the Shopee platform. In the third quarter of 2022 alone, over 2 billion orders were processed on the platform, with a significant number of them coming from the singles day sales. It offers an unprecedented opportunity

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Crafting a Successful Social Media Strategy for the Australian E-commerce Market

Crafting a Successful Social Media Strategy for the Australian E-commerce Market

Social media today has become an integral part of the e-commerce ecosystem, driving growth and opportunities for businesses worldwide. As the Australian market experiences a remarkable surge in evolving online shopping behaviour, e-commerce companies must harness the power of social media platforms to build a robust online presence and connect with their target customers. With

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Tapping into Australia’s Regional Centres: Rural E-commerce Opportunities

Tapping into Australia’s Regional Centres: Rural E-commerce Opportunities

The e-commerce landscape in rural Australia has witnessed a remarkable evolution in recent years. Despite facing significant challenges, rural e-commerce has steadily progressed, presenting promising leads for e-commerce business owners. However, it is also ridden with complex challenges that need urgent redressal to allow these potentialities to thrive. This article explores the transformation of rural

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Seasonal Demand in E-commerce: Definition, Best Practices and Benefits of Forecasting

Seasonal Demand in E-commerce: Definition, Best Practices and Benefits of Forecasting

As a new small and medium-sized enterprise (SME) or business owner, it’s crucial to comprehend the concept of seasonal demand in the e-commerce marketplace. Seasonal demand refers to fluctuating consumer interest and purchasing patterns during specific periods throughout the year.  This blog discusses the basics of seasonal demand, the many factors that affect it and

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Meeting Australia’s Sustainability Expectations: A Green E-commerce Guide

Meeting Australia’s Sustainability Expectations: A Green E-commerce Guide

In an era where ecological consciousness has taken centre stage, sustainability has become a defining factor for businesses, including e-commerce, in Australia. Embracing sustainable practices is no longer just a moral obligation but also a strategic imperative for companies looking to thrive in the long run.  To put things into perspective, according to research, 80%

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The Importance of Australian Made: Promoting Local Products in Your E-commerce Store

The Importance of Australian Made: Promoting Local Products in Your E-commerce Store

The Australian Made Campaign so far has played an extremely pivotal role in promoting and supporting Australian-made products. These products are known for their exceptional quality, sustainability, and ethical production practices. By choosing an Australian local business, consumers not only access high-quality goods but also contribute to the growth and sustainability of local businesses.  But

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