How To Become A Shopee Seller Malaysia: Step-by-Step Guide

Shopee is the most popular marketplace in Malaysia and the go-to destination for e-commerce buyers and sellers. Popularly known as the ‘Amazon’ of Southeast Asia, Shopee receives 4.5 million monthly traffic. In March 2024 alone, the platform generated US $500 million in revenue, along with an estimated monthly revenue of US $371.3k, highlighting the platform’s massive influence. If you’re looking to become a Shopee Seller in Malaysia, there’s no better time than now!

This article will help you understand how to start selling on Shopee Malaysia . We will guide you through each step from registration to order fulfillment. We’ll also take a look at the associated costs, platform distinctions, and benefits.

How much does it cost to become a Shopee seller Malaysia?

Becoming a Shopee seller Malaysia comes with several fees that sellers need to understand to manage costs and pricing effectively. These fees include the Shopee Commission Fee, Shopee Transaction Fee, and Shopee Service Fee. Let’s break down each fee to give you a clear understanding of the costs involved. To sell on Shopee there is no registration or listing fees. 

Shopee Commission Fee

From October 24, 2023, local marketplace sellers on Shopee who have been selling for more than 120 days will incur the commission fee. This fee is charged on completed orders, which are orders that have been paid, delivered, and accepted by buyers.

The commission fee for local marketplace sellers in 2024 varies depending on the product category, cluster, and sub-category. It ranges from 0.00% to 4.24% (including 6% SST) of the product selling price.

Shopee Transaction Fee

Shopee charges a transaction fee for all online transactions processed by service providers, such as credit or debit card payments. This applies to both non-Shopee Mall sellers and Mall sellers. The transaction fee in 2024 is 2.12% (inclusive of 6% SST) of the final order amount paid by the buyer before Shopee Sponsored Discounts.

Shopee Service Fee

Sellers who opt for the Free Shipping Programme or the Coins Cashback Programme are required to pay a service fee. This applies regardless of whether the buyer utilizes the Free Shipping or Cashback Voucher. The service fee is calculated as a percentage of the product price, minus any seller discounts or vouchers.

How to become a Shopee seller Malaysia in 6 easy steps

Before you can sell on Shopee, you will need to register on the seller centre. Shopee provides a streamlined platform that allows sellers to set up their shops, list products, and manage orders effortlessly. Follow these steps to get started:

Step 1: Visit the Shopee website

• Visit the Shopee website and click on Start Selling.
• Familiarize yourself with Shopee’s Seller Programs to understand the benefits and tools available for sellers.

Step 2: Register Your Account

• Sign up by entering your phone number.
• Complete the Verification Puzzle to confirm you’re not a bot.
• Select a preferred method to receive the verification code and input the code.
• Set a secure password and finish the registration process.
• You will also need to complete a KYC as part of the verification. 

Step 3: Set Up Your Shopee Seller Account

Once your account is created, customize your shop to attract buyers:

• Design a Shop Logo: This represents your brand and helps build credibility.
• Add a Cover Photo: Use an eye-catching image to make a great first impression.
• Choose a Shop Name: Pick a unique, brand-aligned name that adheres to Shopee’s guidelines.
• Upload Product Images and Videos: High-quality visuals are key to catching buyers’ attention.
• Write a Shop Description: Share your story, product offerings, and any unique selling points.

Step 4: Configure Shipping Information

• Enable shipping options that suit your business. 
• Choose from Shopee’s supported logistics partners to handle your deliveries. 3PLs like Locad offer seamless integration with Shopee’s systems to help you grow your business. 
• Adjust shipping preferences for specific products when listing or editing items.

Step 5: Add Your First Product

• Upload product photos and provide details like the name, description, price, and stock levels.
• Enter the package weight and dimensions for shipping fee calculations.
• Choose whether you or the buyer will cover the shipping costs.
• Click Publish to list your product and make it live.

Step 6: Boost Your Products

• After listing, utilize tools such as BigSeller to manage products, automate tasks, and synchronize multiple stores. 
• You can also leverage Shopee’s in-platform marketing features to increase visibility and drive sales.

Logistics support for Shopee Malaysia sellers

Shopee offers reliable logistics support to help Shopee Malaysia sellers streamline their order fulfillment. This includes Fulfillment By Shopee (FBS) and Shopee Supported Logistics (SSL). Shopee also allows retailers to pick Non-Shopee Supported Logistics (Non-SSL). Here’s an overview of what each of these has to offer: 

Fulfillment by Shopee (FBS)

Sellers cannot choose to participate in Fulfillment by Shopee (FBS) at will. Instead, access to this service is primarily granted by invitation. Here Shopee manages the entire process, from storage to packing and shipping. Sellers benefit from free storage and reduced shipping costs as Shopee handles the logistics.

Shopee Supported Logistics (SSL)

SSL refers to the network of network of third-party logistics providers that have integrated their systems with the Shopee platform. Sellers can choose from various logistics partners, tailoring their shipping solutions to cost, delivery speed, and service. Both sellers and buyers can track their deliveries in real time for greater transparency.

Non-Shopee Supported Logistics (Non-SSL)

Here, Sellers handle their own shipping processes, from carrier selection to delivery. Non-Shopee logistics may not integrate smoothly with Shopee’s platform. This can make order tracking and management more difficult.

By partnering with Shopee’s providers, like Locad, you can easily manage shipments, track deliveries, and improve your customer service. This integration ensures a smooth and hassle-free experience for both sellers and buyers.

Benefits of partnering with Shopee Supported Logistics (SSL)

By partnering with SSL providers, sellers can unlock a wide range of benefits: 

• Arrange and track shipments effortlessly using Shopee tools.
• Quicker fulfillment and delivery options.
• Real-time tracking and automatic updates help you stay in control of your orders.

Why choose Locad as your SSL partner?

By partnering with SSL partners like Locad, you can easily manage shipments, track deliveries, and improve your customer service. This integration ensures a smooth and hassle-free experience for both sellers and buyers. Here’s how you can benefit from picking Locad: 

Deliver Orders Quickly 

• Same-day pick and pack: When you receive orders, delivering them quickly is essential for customer loyalty. Locad ensures that your orders are processed efficiently with same-day pick and pack. In 2023, Locad fulfilled 99.4% of orders on the same day, with 63% delivered the very same day. This boosts customer satisfaction and shows that you have the stock ready to ship.

• Camera-monitored warehouses: Our cameras guarantee that your products are handled and stored to the highest standards. Locad also optimizes packing to ensure products are delivered in perfect condition, minimizing returns and complaints. With Locad, you can count on fast, reliable fulfillment that keeps customers happy and your store’s reputation strong.

• Real-time notifications: Locad provides real-time notifications when a product is about to go out of stock. This can help you stay ahead of demand. With our demand forecasting tools, we help you plan inventory more effectively. 

• 50+ last-mile carriers: Locad integrates with over 50 last-mile carriers, assigning the best carrier based on package type, pickup, and drop-off locations. This ensures timely deliveries by using the most efficient routes for each order. We store your inventory close to your customers so that everything can be shipped quickly.

100% Compliance with Shopee’s policies

Maintaining a good account health record is crucial for becoming a preferred Shopee seller. Locad helps you stay on top of your performance metrics by providing real-time data and insights into your fulfillment process. This enables you to meet Shopee’s Service Level Agreements (SLAs) and maintain a high standard of service. With Locad, you can achieve 100% SLA compliance, ensuring that your account health remains in top shape. 

Conclusion

Becoming a Shopee Malaysia seller offers significant opportunities to grow your online business. With its user-friendly platform, Shopee makes it easy for sellers to manage their businesses and scale quickly. Sellers can take advantage of Shopee’s extensive marketing tools, secure payment system, and wide-reaching audience. In addition,  with reliable logistics support, Shopee provides everything you need to succeed in a competitive market.