Locad Team

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How Logistics Can Boost Your Travel Brand

The travel industry is primarily concerned with people traveling from one point of the world to the other. It is a broad industry that encompasses products and services. It is closely linked to transportation, tourism, accommodation, entertainment, and lifestyle. In these interlinked value chains is the retail demand for travel brands. From luggage, tents, and […]

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Philippines’ E-commerce Shoppers at a Glance

Philippines’ E-commerce Shoppers at a Glance

Definition of Online Shopping Online shopping refers to purchasing goods or services over the internet through an electronic device such as a computer, tablet, or smartphone. Online shopping lets customers purchase products from multiple retailers without visiting a store. This method of shopping has become increasingly popular due to its convenience, availability, and ease of

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Emails That You Should Be Sending After Every Order Shipped

Emails That You Should Be Sending After Every Order Shipped

In today’s fast-paced world, online shopping has become an essential part of our lives. With the increase in e-commerce, it has become important for businesses to provide good products and excellent post-order customer service.  One of the common aspects of good customer service is post-order communication. After a customer makes a purchase, it is important

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A User-Friendly Guide to E-commerce Tech Stacks

A User-Friendly Guide to E-commerce Tech Stacks

Modern entrepreneurs are increasingly curious about the top Saas (software-as-a-service) platforms in the market that can aid them in upgrading their conventional websites into more sophisticated and efficient ones. Most of them amalgamate tech stacks into their previous platform that suits their business needs. The requirement to create a tech-savvy website for SMEs is legitimate,

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An Overview of Top SEO Tips for E-commerce Stores | Locad

E-commerce CMS Explained: What It Is, How It Works and Why You Need One

Over the past few years, the e-commerce industry has grown tremendously. It accounts for as much as 14.3% of retail sales globally. Researchers indicate that by the end of 2023, the number will likely hit 23%. However, with such huge growth comes immense competition as well. To tackle such challenges, there has been the emergence

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Multichannel E-commerce: Why Brands Are Leveraging a Multi-Channel Approach

Multichannel E-commerce: Why Brands Are Leveraging a Multi-Channel Approach

What is Multi-Channel E-commerce? As the name suggests, multi channel e-commerce refers to selling goods and services through multiple channels. It includes social media platforms, websites, mobile applications, and sometimes even IoT. It enables business owners to diversify their horizons instead of relying on a single sales channel.  In today’s age of digitization, shopping online

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How to Create an Effective E-commerce Inbound Marketing Strategy

How to Create an Effective E-commerce Inbound Marketing Strategy

What is inbound marketing? Inbound marketing can be defined as a set of marketing techniques with the ultimate goal of drawing more and more target customers to your business. It is typically content driven, meaning that by generating meaningful and valuable content, business owners try to attract customers and prospects toward a business.  Rather than

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How to Effectively Use Hashtags for Your E-commerce Business: The Dos and Don’ts

How to Effectively Use Hashtags for Your E-commerce Business: The Dos and Don’ts

Hashtags have become a new way of marketing your product over social media platforms. It has the capacity to directly hit the target audience and create an impactful reputation. Hashtags and marketing go hand in hand, as they can be used to create witty, humorous, or highly engaging content for any business.  The more the

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