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The second half of the year is the busiest time for e-commerce in Southeast Asia. Mega sales like 11.11 and 12.12, along with Christmas and New Year, create huge spikes in shopping activity. For many brands, these events can make up a large share of annual sales. During the Singles’ Day festival, sales in Southeast […]

The second half of the year is the most critical period for e-commerce in Southeast Asia. Platforms and brands see their highest volumes as shoppers flock to year-end holiday sales and promotional campaigns. In 2024, the region’s e-commerce GMV reached US $145.2 billion, growing 12% year-on-year, with much of that growth concentrated in the latter

The UAE is a global trade hub, attracting businesses looking to scale and cater to a growing audience. In 2023, the country’s imports reached US $448.69 billion, its highest ever. The country ranks 16th in global imports, with China, India, and the US as key trade partners.  But what’s driving these numbers? Demand. Recent data

Valentine’s Day is celebrated on the 14th of February, and it has become one of the most popular holidays for gift-giving. 40% of Valentine’s gifts are purchased online, making it a prime opportunity for e-commerce businesses to boost revenue. Retailers need to prepare a Valentine’s Day Sale strategy in advance to take full advantage of

E-commerce in Malaysia is growing rapidly, with a market value of US $10.72 billion. By 2029, 18.8 million Malaysian consumers will rely on e-commerce for shopping. The average revenue generated per user is projected to reach US $798.90 in 2025. This massive growth can be attributed to high internet penetration, rising disposable incomes, and rapid

Chinese New Year 2025 falls on January 29th, marking the start of SE Asia’s most significant cultural festival.  Typically celebrated in the last week of January or the first week of February, this festive period is a time for family gatherings and traditions. But it is also a major e-commerce shopping event.  The Chinese New

Malaysia’s e-commerce market with a current valuation of US $7.88 billion and a forecasted CAGR of 11.25%. Consumers are shopping online more than ever, and e-commerce marketplaces are flourishing. The user penetration is expected to hit 52.8% by 2029, with 18.8 million users. A booming economy coupled with a growing preference for online shopping makes

The Shopee birthday sale, held on 12th December each year, is one of the most anticipated sales across SE Asia. It coincides with a major double-day sale – 12.12 and is very close to the holiday season. The Shoppee Birthday Sale 2024 is a prime opportunity for e-commerce sellers active on the platform to draw

The 12.12 sales event, celebrated on December 12th, is the final double-day sale of the year—but it’s far from insignificant. Falling just before Christmas, this event drives massive consumer interest across Southeast Asia.  In Singapore alone, 41% of shoppers plan to participate, with 52% seeking luxury goods. Lazada also reports that during the 12.12 sale,